Privacy & Cookies

We respect your right to privacy online and understand that you want to keep control of your personal information. That’s why we are committed to protecting any information you share with us. 

We will never sell, distribute or intentionally make your personal information public and have implemented appropriate technical and organisational security measures to protect the data you share with us from loss and preserve its security and confidentiality. All your interactions with this website are protected by strong 256-bit encryption and we aim to collect the minimum of personal information needed to provide an effective service.

At Fiorlo, we believe in being transparent about what data is being collected and how it will be handled. The information below sets out our privacy policy in detail. We are also committed to providing relevant information and control at the point of collection so that you can make informed decisions about what personal data you choose to share.

Our Legal Bases for Processing

We will collect and process information about you only where we have legal basis for doing so. This legal basis will depend on the individual services you use and how you use them. Additional information is provided below but in general terms we will only collect and use your information where:

• It is necessary for to provide you with a service, including for support or to protect the safety and security of the services themselves.

• It satisfies a legitimate interest which is not overridden by your data protection interests. Such as for research and development.

• You have given consent to do so for a specific purpose.

• We need to process your data to comply with a legal obligation.

In cases where you have consented to our use of your personal information for a specific purpose you have the right to change your mind at any time. Where we are using your information because we have a legitimate interest to do so, you have the right to object to that use, but in some cases this may mean you are no longer able to fully access our services.

Third Party Data Processors

Like most businesses we rely on a number of third-party providers to support our day-to-day operations, for example in areas such as online file storage and email delivery. At times we may also hire third parties to operate, maintain or improve our website and other digital services. Some of these service providers will by necessity have access to or be directly involved in processing or storing a subset of the personal information you share with us.

All our third-party data processors have been carefully chosen as service suppliers who also practice responsible data handling. We believe that each has in place appropriate protections to ensure the security of the data we store or process with them and have clear policies for how they treat that data. But if in doubt you should review their individual Privacy Policies.

Google (File storage & email services):
https://cloud.google.com/security/gdpr/

Google (Website analytics):
https://support.google.com/analytics/answer/6004245?hl=en

Mailerlite (Email marketing):
https://www.mailerlite.com/legal/privacy-policy

Ruth Gaunt (Digital services development & support):
https://www.ruthgaunt.co.uk/legal-policies

Siteground (Hosting):
https://www.tsohost.com/legal/privacy-policy

Before using or sharing your information with third parties in ways not described here or previously authorised by you, we will provide you with notice and an opportunity to control the further use or disclosure of your personal information.

We may also process data received from third parties such as Facebook, Pinterest, Instagram, Youtube or other analytic, search, advertising, or online information providers based outside of the United Kingdom or the EU, or Paypal, Stripe, Thrivecart or other payment processing providers based outside of the United Kingdom or the EU. When we process your personal data we will comply with the relevant data protection laws and principles such as the Data Protection Act 2018 and the retained EU law version of the General Data Protection Regulation (EU Regulation 2016/679) (“UK GDPR”), which means that your data will be used lawfully, fairly and in a transparent way, kept securely and only for as long as necessary for the purposes we have told you about.

General Browsing

Our website is hosted in the UK in a data centre managed by Siteground. When you visit the website or access one of the files stored on our web server information about this request will be automatically stored in a log file to provide usage statistics, enable security features and aid technical troubleshooting. This is on the legal basis of legitimate commercial interests. In these cases your IP address at the time acts as a unique identifier and is stored along with information about your operating system, browser version and the pages/files you access. These logs are retained on the server for up to 30 days, after which they are automatically deleted. Siteground will also record a similar set of data for the purposes of data management and security. This data is retained by them for up to 3 months.

Like most businesses we use Google Analytics to help understand how our website is being discovered and interacted with and use this information to help improve the experience for visitors and make decisions about future development. Google Analytics presents aggregate information about the geographic location, device types and operating systems used by website visitors, but not in a way that personally identifies you. Additionally Google will record your computer’s IP address and set a number of temporary cookies in your browser to help distinguish you as an individual visitor as you move around our site. In the interests of limiting the amount of data Google collects via our site we are using Google’s standard Analytics implementation and have not enabled any additional advertising features, such as remarketing tags which would tie your usage of our site in with your broader browsing habits. Any user-level data that is associated with Analytics’ cookies are retained for up to 26 months from your last activity on our site, after which it is automatically deleted from Analytics’ servers.

This website contains a number of links to third party sites. It is important to be aware that these external sites are governed by their own privacy policies and we do not accept any responsibility or liability for these policies. The inclusion of a link to an external source should not be understood to be an endorsement of that website, its owners or their products/services. Always check the individual privacy policies of these external sites before you submit any personal data through them.

Cookies

Cookies are temporary files stored in your web browser by a website to help track usage and enable services that rely on a persistent identity. You can control which cookies you accept and remove them at any time by adjusting your browser settings or using the controls built-in to this site, but it is important to be aware that some cookies are essential and our website may not function as expected without them.

Essential cookies
These cookies are strictly necessary to provide you with services available through our website and to use some of its features. But you can still block or delete them by changing your browser preferences.

Functional cookies
These cookies are used to enhance the performance and functionality of our website. They are non-essential but without them certain functionality may become unavailable.

Analytics and customisation cookies
These cookies collect information to help us understand how our website is being used or customise it in order to enhance your experience.

Advertising cookies
These cookies are used to make third-party advertising messages more relevant to you and your interests.

Email Marketing

We use Mailerlite for our email marketing. So when you subscribe to our newsletter the email address and name you submit will be held securely by them and the information also made accessible to us. Mailerlite’s servers are based in the United States, so your information may be transferred to, stored, or processed in the US. Mailerlite participates in and has certified its compliance with the EU-U.S. Privacy Shield Framework, which certifies that is has adequate safeguards in place. As a respected email marketing provider Mailerlite won’t share your information with any unauthorised third parties or contact you directly at any time – you can read their full privacy policy here: https://www.mailerlite.com/legal/privacy-policy

We use a double opt-in process where a confirmation email will be sent to the email address supplied with a link to click. Only after clicking that link will you be opted-in to receive our emails. At this point Mailerlite will also collect your IP address, which along with a timestamp helps provide our evidence of consent should we need to provide this to the regulator.

By default we will retain your data in Mailerlite for as long as you choose to stay subscribed or such time as we consider your account to be in-active (ie. you are no longer opening or engaging with our emails).

You can update your details or opt-out of our emails at any time using the ‘Unsubscribe’ or ‘Email Preferences’ links found at the bottom of every email we send via Mailerlite. If you unsubscribe Mailerlite will retain your email address for the purposes of a suppression list to ensure that no further marketing messages can be sent unless you actively choose to opt-in again.

In addition to the information you supply at sign-up Mailerlite will also capture data about your interactions with our emails and website, such as which links you click within an email which pages you go on to visit on our website. It does this using a combination of tracking pixels and cookies. You can learn more about those in the Cookies section of this privacy policy. We use this information to help improve our product and provide more personalised messaging.

We may also combine the information you provide us at sign-up with data from other sources, such as our website, to help improve the relevance of the emails sent. For example if you attend one of our workshops that information will be recorded in your Mailerlite subscriber profile to ensure that the content of future emails reflects that.

Contacting us by Email

When you send us an email, either directly or through the online contact form, we will collect your email address and any other information you provide within your email. This information will only be processed in relation to the purpose of your correspondence. We have no fixed retention period for email correspondence, but we are committed to only storing your data for no longer than is necessary to serve our legitimate interests of record keeping or to perform a contract we have entered into with you.

Google is our email service provider so any emails you send will be stored on their servers. Therefore your email and any associated personal data may be transferred outside of the European Economic Area to servers located in the USA. Google’s certification under the EU-US Privacy Shield Framework commits it to maintaining appropriate safeguards for international data transfers. You can learn more here: https://cloud.google.com/security/gdpr/

Children Under 18

Our website and services are not for use by children under 18 years and we will not knowingly collect or use the personal data of children. If you are under the age of 18 please do not provide any personal data even if prompted to do so.

Personal Data Breaches

A breach is considered any loss, alteration, unauthorised disclosure of, or access to, personal data. We are committed to disclosing any personal data breaches that might adversely affect your rights and freedoms without undue delay so that you can take appropriate action. Any notifiable breaches will also be reported to the UK’s Information Commissioner’s Office within 72 hrs. This includes breaches affecting the third party services identified in this privacy policy, where personal data is being held on our behalf.

Questions & Access Requests

The General Data Protection Regulation (2018) gives you the right to know what person data we hold, to have it updated if it is inaccurate or removed entirely if you no longer consent to our use of it. We will endeavour to respond to any such requests within one month confirming receipt and outlining what follow-up actions will be taken and when.

We also welcome questions about our Privacy Policy and these or any access requests should be submitted via our Contact page.

Policy Changes

Any updates we may make to our Privacy Policy in the future will be published on this page and significant changes noted below.